Prepared for Environmental Conservancy of North Port
The case for change
Why change
You have proven the mission works. 57 parcels, a nationwide donor base, and a 100% fundraising success rate. But a patchwork of per-campaign spreadsheets cannot get you to your next chapter: hired staff, major donors, and long-term sustainability.
Why now
Every donor who gives right now should be getting a thank-you, a follow-up, and a path to becoming a recurring supporter automatically, without Robyn lifting a finger. That is not happening today. Every week without a system is a week of relationships quietly going cold.
Why Bloomerang
Bloomerang is not repurposed business software. It was built specifically for nonprofits, with a built-in fundraising assistant, journey automations, peer to peer fundraising, and DonorSearch wealth screening all native to the platform.
The current reality
Excel spreadsheets with one sheet per campaign. GoFundMe for land acquisitions. PayPal, Venmo, check, cash, and wire transfers coming in through different channels. Outlook for email. No system connecting any of it.
Every donation triggers a manual thank-you. Every campaign creates a new spreadsheet. Donors go silent between fundraisers because there is no capacity to stay in touch. Barbara runs a full organization on top of a full-time day job.
Donors who have the capacity for a major gift but you do not know who they are yet. Monthly recurring gifts that never get asked for. A loyal network of followers who could be fundraising on your behalf but have no easy way to do it.
Your ROI estimate
Conservative estimate based on average customer benchmarks.
Top 20% of customers
Even at a conservative 50%, that puts you at
$381,000 per year.
That is the number that starts to fund a part-time ED.
The other side of the ledger
Without follow-up between campaigns, donors go quiet. Industry average first-time donor retention is under 20%. Every donor who gives once and never hears from you is a relationship lost, not just a missed gift.
There are donors in your current list who have the capacity to write $5,000 or $10,000 checks. Without DonorSearch wealth screening, you have no way of knowing who they are or when to make the ask.
The hours spent manually writing thank-yous, processing checks, and managing spreadsheets have a real dollar value. At $22/hr, 15 hours per week is $17,160 per year spent on tasks a system could handle automatically.
Your pain, our answer
| Your challenge | Bloomerang solution | Included in Pro |
|---|---|---|
| Every donation requires a manual thank-you | Journey Automations send personalized acknowledgments automatically the moment a gift is received | ✓ Unlimited automations |
| Donor data spread across per-campaign spreadsheets | Bloomerang CRM unifies every donor, every gift, every interaction into one profile with a full timeline | ✓ Up to 2,500 records |
| No idea who in your database has major gift capacity | DonorSearch ProspectView automatically screens contacts for wealth and charitable giving history | ✓ Built-in integration |
| No strategy for engaging donors between campaigns | Built-in fundraising assistant analyzes your donor data and surfaces re-engagement strategies, outreach timing, and ask amounts | ✓ Fully included |
| Loyal followers with no easy way to fundraise for you | Peer to Peer Fundraising lets supporters create their own pages and share to their networks on your behalf | ✓ Full P2P platform |
| 5K registration and fundraising in two separate systems | Event Registration pages plus Bloomerang Fundraising, connected via Zapier to RunSignUp for a seamless race-day and fundraising workflow | ✓ Event pages included |
| Want to thank major donors personally without extra work | Mobile Video Acknowledgements let you record a quick personal video from your phone and send it directly to a donor | ✓ Unlimited MVA |
| Grant tracking scattered across spreadsheets and email | Grant management centralizes all active grants, deadlines, reporting requirements, and renewal dates with task tracking | ✓ Included |
| No QuickBooks integration, finances tracked manually | Two-way QuickBooks Online sync automatically routes and maps donations from Bloomerang to your books | ✓ Native integration |
Proof from the field
Our Place NH — Community Services
58%
Our Place NH increased their donor retention rate to 58% after moving to Bloomerang, turning one-time supporters into long-term advocates for their mission.
Read the story →The Bridge — Human Services
10x
The Bridge used Bloomerang to multiply their community reach and grow their supporter base tenfold, turning grassroots momentum into lasting organizational growth.
Read the story →Growing recurring gifts with Bloomerang
Journey Automation in action
Peer to peer fundraising with Bloomerang
What the transition looks like
Before Bloomerang
One Excel spreadsheet per land campaign. Manual thank-you letters for every donation. No contact between campaigns. No visibility into who your best donors are. Grant deadlines tracked wherever there is space. Barbara spending evenings on admin instead of being in the field.
After Bloomerang
1,650 records in one unified CRM. Automated thank-yous sent the moment a gift arrives. Donors engaged between campaigns through journey automations. Wealth screening running in the background. The built-in fundraising assistant surfacing your next major gift ask. Barbara out on a parcel recording a 30-second video thank-you on her phone.
Your dedicated Conversion PM hosts kickoff, provides predefined Excel templates, and walks Robyn through the data prep process.
Populate the templates with your 1,650 records. Bloomerang loads constituents, transactions, interactions, and up to 20 custom fields. One review and revision round included.
Bloomerang provides hands-on go-live support so you are not navigating launch day alone. Target: live within five weeks of signing.
Unlimited phone, chat, and email support. Daily group training sessions. Bloomerang Learning for on-demand webinars. Your built-in fundraising assistant as an always-on partner.
Smart Start data conversion
Smart Start Basic is included in your quote. Here is exactly what is in scope and what Bloomerang handles for you.
Your role
Bloomerang's role
Your investment
Environmental Conservancy of North Port — Up to 2,500 records
Embrace continuous, compounding fundraising growth by integrating unlimited automation and powerful fundraising tools.
CRM — Up to 2,500 Records
Fundraising
Support & Training
Smart Start gets you live in five weeks or less. Sign before your quote expires and you can be fully operational before fall campaigns begin, with journey automations, peer to peer fundraising, and your built-in fundraising assistant all running in the background while you are out in the field doing what you love.
Jul 17
Quote expires
Jul 28
Board vote